Getting a professional photoshoot done means that every aspect should be as close to perfection as possible, and one of the most important things is getting the makeup right. If you have chosen GK London, then you’re most definitely in luck, as our makeup artists have a wealth of experience within the fashion industry and are able to work with all types of skin tones and looks. Here are some of the best makeup tricks that we use in order to produce the more gorgeous photos of you:
While you shouldn’t have dry skin when on camera, you also don’t want to appear like you have greasy skin, which is what shimmer can sometimes do. To get the balance right, our makeup artists use a technique where they put a bit of shimmer on your skin, but then add some powders and matte bronzers to create a glowing effect. HD foundation is great when creating a smooth appearance, although HD powder should be used sparingly, as it can create an almost ghost-like effect. Generally speaking, it’s better to have more colour on the face than the rest of the body, but it’s important to blur these lines and not make it so apparent.
It’s always hard to find the right balance of colour and shine when it comes to your lips, but our makeup artists know just how to bring them out for photoshoots. A common trick of the trade, which is also used by many celebrities, is to apply a touch of lip liner to the corners of your mouth, and to the upper V. Although this may seem quite minimal, it can really accentuate the shape of your lips, and it looks fabulous in pictures. We never recommend using nude or skin-toned coloured lipstick for shoots, as it can make your lips appear smaller. Instead, we like to use vibrant red or darker colours so that your pout is as prominent as possible.
They say that eyes can speak a thousand words, which is why it’s crucial that your eyes take centre stage in your pictures. Here at GK London, we are huge advocates for eyelashes, and our makeup artists prefer to focus on them rather than going too heavy on the eyeliner, and instead using it only on the top lid. The reason for this is because too much eyeliner on the bottom lid can make your eyes look slightly sunken. When your eyes look big in photos, it boosts your sense of energy and youthfulness, which is why we recommend tinting the eye shadow, as this makes them seem more open.